I wear jeans. Work or play, casual or not.
Given a choice, that’s what I’ll choose. I’m comfortable in them. They go with pretty much anything—a black tee … a white button-down … a suit jacket … Nikes … bare feet … whatever. They are the definition of versatility.
Then, somewhere along the road, they started wearing me. I wasn’t in charge any longer. They knew what I was going to do before I even stepped into the closet after my morning shower. They knew I was going to throw them on, put some black shoes on my feet, pull on a shirt of some kind, and then cover it with a jacket.
Where’s the fun in that?
By all means, be your brand. Just don’t let yourself get lazy about it. You wear the jeans. Don’t let the jeans wear you.
You gotta keep them guessing, you know. Bring something different to the table each time. Create anticipation … in a good way.
It doesn’t have to be much. It just has to be slightly unexpected.
Work or play, casual or not.



